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Agents Unleashed – The Art and Science of AI-Driven Salesforce Automation
Now Available Worldwide Welcome to the edge of a business revolution. Agents Unleashed is a must-read for executives and change leaders who understand that generative AI isn’t just a tool—it’s the start of a new business model. One where AI agents don’t just assist your teams—they collaborate with your customers, execute operations, and unlock value…
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How Do You Test Agentic AI Systems When the Outcomes Are Non-Deterministic?
A Power Outage in Spain: A Glimpse Into Systemic Fragility On Monday, 28 April 2025, at 12:33 CET, I was standing in the post office in the Madrid suburb where I live when the power went out. The lights cut off. Screens froze. Everything stopped. Without drama the clerk pulled out an official smartphone, scanned…
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Why AI Is Outrunning Enterprise IT and What Executives Should Do About It
We are living through the fastest technological transition in modern enterprise history. AI is no longer something we’re preparing for. It is already here. The problem is that most enterprise systems, architectures, and governance models were never built to accommodate this kind of velocity. Leaders now face a question that cuts to the core of…
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Six Hard Questions Executives Are Asking About AI—And How We Must Answer Them
At last week’s IE Executive MBA 2025 Round Table, I joined Bernardo Crespo and Lucia Egea to speak on the theme: In Search of the Technological El Dorado – Entrepreneurship, Innovation, and Surviving the Whirlwind of AI Change. It was a lively and thoughtful session, but what made it particularly meaningful was the calibre of…
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Why AI Agents Must Make Room for Love
What Happens When AI Gets It Done but Gets It Wrong? We’ve spent decades telling customers they’re empowered—while quietly burdening them with the work.Click this. Enter that. Wait here. Try again. We called it self-service.But let’s be honest: it was delegation.To the customer. And now, with AI agents ready to take on more, we stand…